Emily Holt

Website: https://heroshopsf.com

Instagram: @holt_sf; @heroshopsf

Twitter: @holt_sf; @heroshopsf

Hero Shop founder Emily Holt grew up in Los Gatos, California, and spent more than a decade working in New York City as an editor at Conde Nast. She was fashion news editor at Vogue, covering the runway shows in New York, London, Milan and Paris for the website and writing about trends and personal style for the magazine. Prior to that, she covered the social and celebrity worlds for W magazine and Women’s Wear Daily. As a journalist, her writing has appeared in The Wall Street Journal and WSJ., Elle, Bon Appetit, Cherry Bombe and C magazine, among other titles. She received her masters degree in journalism from New York University and currently lives across the street from the beach in San Francisco.

What is your current state of mind?: Electric

Which words or phrases do you most overuse?: Totally

Which talent would you most like to have?: I'd love to to be able to surf.

If you could change one thing about yourself, what would it be?: I wish I had more courage to ask for what I want and/or ask for help more frequently.

Where would you most like to live?: Right here, right now: San Francisco.

What is your most marked characteristic?: Droll humor

What do you most value in your friends?: Honesty

Who are your favorite writers?: Nora Ephron, Joan Didion, Colum McCann, Patti Smith, Susan Casey

Who are your heroes in real life?: Anyone who does good work to better society, culture and our world, of course, is a hero, but I also believe in everyday heroes. All kinds of people save my day on a daily basis.